Video Capabilities at Porter Consulting

With so many new media channels competing for shrinking, fragmented attention spans, it’s a huge challenge for marketing content to break through the noise.

Many commercial video production agencies create cookie-cutter pieces that may adequately express a value proposition but they are also often soulless and forgettable. At Porter Consulting, we take a different approach. When we help create video content for our clients, we don’t only express the What and the How of what they do, but also the Why.The Why is where the story–—and the audience–—is.

Porter offers lean, efficient, and (most importantly) effective end-to-end video marketing services that include:

• ‍Concepting – We dig deep, finding the heart of our clients’ stories to find the right angle to capture (and keep) the audience’s attention.

• ‍Storyboarding – Narrative in hand, we’ll explore the best visuals to support your story.

• ‍Scripting – Our experienced writers are equally adept at building interview-driven or fully scripted narratives.

• ‍Physical production – Whether in-person, on location or filming remotely, we are experts at interviewing clients and end-customers to find and express the human element.

• ‍Post-production – Our expert editors turn raw footage into a finished piece that brings your story to life.

With over 50 years of collective experience, the core Porter video team is ready and eager to work with you:

• ‍Jim Braden – Jim’s storytelling experience begins with a long stint in Hollywood working in feature film script development and production at Disney, Miramax, 20^th Century Fox, and Sony, among others. Jim later pivoted to content and customer video marketing for Fortune 500 tech companies including IBM, HPE, Dell, and VMware. His extensive experience enables him to work with clients to find their story, build the visual and scripted narrative to tell it, and interview clients and end-customers to make it real.

‍“Storytelling is universal, and when a story is told the right way, it can connect with an audience on a deep human level that no other medium can match.”
––Jim Braden

• ‍Sheena Morgan – Sheena’s background in professional photography has given her a keen eye for detail and the ability to coordinate all aspects of production. With years of experience managing relationships on the Partnership & Alliances team at Avid, as well as managing marketing events, programs, and video projects for technology companies including HPE, Trellix, Trimble, and Google, Sheena brings a level of professionalism and insight to each project. Sheena’s secret power is her ability to put clients and end-customers completely at ease while building essential trust that they are in good hands. She manages the project, assists on set, and keeps things running smoothly.

“Creating a relaxed and welcoming atmosphere for clients is key to capturing the most authentic moments on camera.”
––Sheena Morgan

• Matt Jaime – Matt brings two decades of experience in virtually every aspect of video production and post-production, working with Fortune 500 companies in every sector and helping them build their brands via corporate videos and live events. He thrives under pressure, leveraging his deep expertise to deliver high-quality work on schedule and on budget.

“Every production, whether small or large, can face challenges. But with calm determination, it can run smoothly, on budget, and on time—while ensuring it’s fun along the way.”
––Matt Jaime

Come talk to us. Let’s work together to find your story and help you tell it.
info@porterconsulting.net